Merkle

Marketing Technology

Merkle’s Marketing Technology Team has one goal: to provide Merkle clients with best-in-class, flexible technology solutions that satisfy specific core needs now and can be expanded and adapted to meet changing business requirements. We’re successful when we provide our clients with a seamless technology solution that solves marketing problems and delivers tangible results. To accomplish this goal, we provide a set of Managed Services, Hosted Services and Integration Services intended to support clients’ existing solutions as well as anticipate their future needs.

Hosted Services

As a critical part of delivering our CRM solutions, our Hosted Services provide robust infrastructure-based capabilities to meet the demanding needs of large-scale marketing solutions. Today, Merkle hosts hundreds of databases, market leading applications and multiple petabytes of marketing data in a scalable, managed environment staffed by industry experts around the clock.

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Managed Services

One size doesn’t fit all. You need a technology partner that can tailor its skills, offerings and delivery model to meet your specific marketing needs. At Merkle, we serve over 100 clients with marketing technology solution deployments, campaign execution, business intelligence implementation and system development work. 

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Systems Integration

Merkle’s Systems Integration capabilities include batch and real-time data integration, customer data integration, extract / transform and load, data quality management, service oriented architecture and event based marketing management. Our solutions are delivered in highly scalable, highly available environments that can be used for marketing or throughout the entire organization.

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Our Team

Our highly skilled and certified staff is responsible for the delivery of managed database solutions that include extract transform and load (ETL), customer data integration (CDI), campaign management (CM), data quality management (DQM), business intelligence (BI) and campaign execution through direct mail, email, display, search, social and site.

Go to Marketing Technology Team page