John Lee is vice president and general manager of Merkle’s Insurance & Wealth Management Solutions Group. John leads a dedicated team of industry experts to support clients in insurance and wealth management including GEICO, AARP, Aetna, The Hartford, GMAC, and NY Life. To this role, he brings more than 15 years of customer relationship management and database marketing consulting experience in the insurance and financial services industries.
Prior to joining Merkle in 2008, John played executive roles in marketing, distribution, and technology in Liberty Mutual’s Personal Markets division. He was previously a senior manager in CapGemini’s Insurance and Financial Services CRM practice. John has also held management positions with Rapp Collins Worldwide and BearingPoint where he managed direct response, interactive, and loyalty programs across multiple industries.
As an insurance and financial services specialist, he has delivered marketing and CRM solutions to clients such as Allstate, Farmers, MetLife, US Bank, AG Edwards, and American Express. John is a graduate of Franklin and Marshall College.
