Put People First with the Marketing Imperatives
Digital Marketing Report: Q2 2019
Customer Engagement Report
Canon Integrates Marketing Database with Google Cloud Platform
Are You Using Your Data or Hoarding It?
Avoiding the 10 Most Common AEM Fails
We Manage
150
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3.7
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customer records
1.7
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in global digital media
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10,000
analytic models
12
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personalized emails
150,000
campaigns
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Experience is Key, and Other Insights from Merkle Summit 2019
As we wrap up Merkle's 2019 Executive Summit, there were some prominent takeaways that brands should take note of.
What is Amazon Enhanced Brand Content?
What is Enhanced Brand Content and how can it help share your story with your customers? Learn more here.
The Future of Customer Engagement: What Banking & Consumer Finance Market Leaders need to know
Banking has changed dramatically since the days of visiting the local branch a few times a week. Online and mobile banks let customers conduct most of their daily transactions without ever setting foot in a brick-and-mortar bank
Today, traditional banks have increasingly embraced digital banking. However, J.D. Power & Associates revealed that only 31 % of people think their banks are customer-centric and 71 % of consumers want a consistent experience across every channel.
