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Merkle Named a Leader among Customer Database and Engagement Agencies
Merkle announced that independent research firm, Forrester Research, Inc., ranked Merkle as a Leader in The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018.
Latest from Our Blog
What Does the Future Hold for Peer Reviewed Medicine?
Would you prescribe a drug just because other doctors “like” it? There are indications that this may already be happening, and health marketers should start thinking about what that means for them.Read Blog Post
Amazon Reappears in Google Shopping Results After Brief Exit
Amazon is once again participating in Google Shopping in the United States.Read Blog Post
Are You Using Your Data or Hoarding It?
Marketing organizations are left between two extremes in the era of big data — on one hand, there is an inordinate amount of data that, ostensibly, can be used to drive the business — and on the other hand, teams are spending more time organizing data, rather than completing value-add analytic work.Read Blog Post