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Company Pulse
Merkle Named a Leader among Customer Database and Engagement Agencies
Merkle announced that independent research firm, Forrester Research, Inc., ranked Merkle as a Leader in The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018.
Latest from Our Blog
Here’s What to Expect at the 2018 MarTech West Conference
Are you attending the MarTech West Conference, which starts today and runs from April 23-25, 2018 in San Jose, CA? This is Merkle’s first time participating as we’ve had many clients give the event enthusiastic reviews.
Read Blog PostMerkle Q1 2018 Digital Marketing Report Released
We are excited to announce that the Q1 2018 Merkle Digital Marketing Report is now available for download.
Read Blog PostThree Loyalty Program Challenges and How Loyalty Marketers Can Overcome Them
This is a challenging time for loyalty marketers. Not only must they grapple with ever-changing consumer expectations and constantly evolving technologies — those are par for the course in the loyalty marketing world — but today’s marketplace is increasingly saturated with loyalty programs, making differentiation a difficult goal to achieve.
Read Blog Post
Facebook’s Data Privacy Changes and What You Need to Know
A lot has happened in the last few weeks to cause abrupt changes in how Facebook handles the personal data of its more than 2 billion users. Because of the scale and reach of Facebook, any changes the social network makes are bound to have massive implications for the brands that leverage the platform to reach their customers.
Digital Marketing Report: Q1 2018
Download the Q1 report to learn about how Facebook ad spend has weather recent headlines, if investment in Amazon ads has sustained its impressive growth rates, and what factors drove a slowdown in organic search visits.
Why Millennial Women Buy
Access the report from this exclusive study about the buying power of millennial woman, conducted by Merkle and Levo. Learn what drives this powerful cohort to purchase; find out what they look for in a brand, and hear what myths have been debunked.
Dossier 9.1
This edition provides actionable insights on topics that include Quick Answers in organic search, how to get CRM and loyalty to work together seamlessly, Google Shopping Actions, Amazon Search Ads, and using digital promotions to meet marking objectives.
