Exclusive Resorts Website Redesign
We built and launched a new responsive site on time and on budget, generating an increase in digital leads and decreases in cost per lead.
See what else we're working on:
Company Pulse
Latest from Our Blog
Watch Out Google Shopping Advertisers, Here Comes Google Express
Advertisers find Google Express impression share in Google Shopping auctions is growing.
Read Blog PostThere’s a New Paradigm in People-Based Marketing, and Pharma Marketers Need to Embrace It Now
The time to embrace people-based marketing in pharma is now—but how? Now more than ever, pharma marketers have an opportunity to build personal and direct relationships at scale and can find opportunities to leverage people-based marketing (PBM) to reach both consumers (patients, caregivers) and healthcare providers (HCPs) on a deeper level, and drive measurable results.
Read Blog PostTips for Selecting an Onboarding/Activation Partner
Customer data onboarding has become a gold standard practice for today’s marketers working to achieve people-based marketing at scale. Most companies understand what it is, and what the benefits are, but often overlooked are the intricacies and rigor involved in the partner selection process.
Read Blog Post
Digital Marketing Report: Q2 2018
Are you reaching the right people? Learn more about performance media and get the tools you need to make smarter media investments.
Amazon Prime Day 2018: Trends, Notes, and Learnings from Another Record-Breaking Event
Examining Amazon ads performance for Merkle advertisers, several trends emerged to take note of.
Loyalty Outlook 2018
Over the past several months, Merkle examined how brands in different industries can keep pace with the evolution in loyalty solutions by adopting strategies specific to their unique business environment. Loyalty Outlook 2018 covers the topics of emotional loyalty; loyalty strategy; data and privacy — with key challenges and opportunities featured in a series of articles.
The Evolving World of Omni-Channel Orchestration
For marketers, the ability to connect online and offline customer touchpoints and execute true omni-channel marketing strategies is relatively new to the scene. Even so, the discipline is evolving at a rapid pace, as available media, channels, devices, and platforms come and go.
