Stephanie is an experienced marketing leader with 18 years of digital and database marketing expertise, who brings a combined concentration in CRM strategy, analytics, enabling technology, and media execution. In more than a decade at Merkle, Stephanie has led in-depth marketing initiatives for insurance brands such as GEICO, New York Life, GMAC Insurance, and Travelers, and for high tech and media clients such as Comcast, Dell, Bose, and PayPal. With both a consumer and B-to-B marketing focus, Stephanie oversees people-based digital marketing programs that rely on her strong background in marketing analytics (including mix modeling, predictive targeting, and data visualization), market research, , data integration, and marketing technology deployments.
Prior to her current role with Merkle, Stephanie directed the analytics practice at MarketBridge and served in analytics and market research roles at Healthy Directions and Colonial Williamsburg.
Stephanie received an MBA from American University and a BA in Economics from William Smith College.