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Blair Cooke

Managing Director, Australia
photo of Blair Cooke

Blair leads the Customer Solutions team for Merkle Australia to provide integrated customer experience management through strategic advisory, technical consulting and implementation services, data management, marketing automation and data analytics.

The Customer Solutions team delivers on Merkle’s people-based customer experience strategy by ensuring the customer is at the heart of everything we do and that decisions are informed by data and enabled by technology.

Before joining Merkle, Blair cofounded Amicus Digital in 2015 to provide strategic and technical services to Salesforce Marketing Cloud customers. Amicus quickly established a reputation for excellence and service before selling to Merkle in 2018.

Previously Blair was a Salesforce.com executive and led the Salesforce Marketing Cloud business in Australia.