Steve Topper | Published on: Mar 24, 2021
What is cloud? In MarTech, it can mean many things to many people. An issue in our industry is that often times the word “cloud” is synonymous with “inexpensive” and “easy” to marketers and IT professionals who don't fully understand.
Jason Kim | Published on: Feb 08, 2021
2021 is not so much a fresh start as it is a continuation of last year's disruption. The marketing key to success in 2021 will be to refine the marketing strategy you swiftly developed last year. Here are the five trends that every marketer should know (or be reminded of) as we begin this new year: