Hi. We’re Merkle B2B.

An agency purpose-built to help companies succeed in today’s dynamic B2B environment.

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One agency. Two steps ahead.

With over 1,000 talented individuals across the globe, we bring together the best B2B capabilities and competencies to architect modern-day customer experiences.

Why us?
And why now?

B2B marketing is undergoing a fundamental transformation.

Today’s buyers and influencers expect a consumer-like experience. Personal, relevant, convenient, and more valuable than ever before — all delivered at the right time and on the platform and channel of their choice. Their expectations are non-negotiable and, for most businesses, impossible to meet.

52
%

52% of B2B marketers say customer experience is a top challenge.

B2B International
21
%

Only 21% of B2B marketers think they perform well on targeting accurately and consistently across technology platforms.

B2B International

Now more than ever, you need a strategic growth partner to help understand businesses' requirements, connect with customers, and grow your businesses with new solutions, new audiences, and new markets.

A better customer experience?
It starts with better experience.

Merkle B2B is uniquely positioned to help marketers to not only survive but also to win. To redefine the relationship brands have with customers. To architect experiences that surprise and delight. That educate and entertain. That enrich and inspire.

And we deliver this expertise seamlessly, at scale, from local market activations to regional or global programs.

  • 1,000+ B2B experts
  • 47 locations
  • 1 mission: to be your indispensable growth partner

Ready to start something?

Contact us

The company we keep.

Our heavy medals collection.

Aka industry awards and accolades.