We are excited to announce the release of the 3rd edition of the Merkle Digital Bowl Report for download. This report pits Super Bowl television advertisers against each other in judging which brands made the most of their investment through digital amplification in paid search, email, SEO, display advertising, and social media.
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Today, we are pleased to announce the release of the Merkle Q4 2015 Digital Marketing Report. This report highlights trends and changes in the digital marketing space, providing data and commentary across paid search, SEO, display advertising, social media and more.
Today, Yahoo formally announced the release of Yahoo Product Ads, a new solution aimed at giving advertisers the ability to create and serve product image-based ads across Yahoo search and display. Here’s what advertisers can expect in terms of search and display capabilities.
Being able to leverage Google's new Customer Match product now can give you an advantage over your competitors by helping you further maximize the value of your search dollar spend.
We are excited to announce the release of Merkle RKG’s Q3 Digital Marketing Report for download today. As always, the report offers in depth analysis of trends impacting paid search, SEO, comparison shopping engines, display advertising, and other areas spanning the digital marketing spectrum.
As a marketer, China must be on your radar. Not only as a producer of goods but as a massive consumer of goods and services. Within the digital realm, much of this commerce flows through Baidu, which is why we’re so excited at Merkle to offer new services to help brands get up and running on what is China’s largest search engine (and so much more).
Google has announced Customer Match, a program that allows advertisers to segment and target Google search, Gmail and YouTube ads to users via first-party lists of email addresses that the advertiser has collected and that Google can match to its users.