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As we're getting into the meat of the holiday travel season, we want to share our top 10 PPC tips for travel marketers. It's no longer good enough to just get your name out there, it's now more important than ever to be as relevant as possible to your target audience. From geo-targeting to ad parameters, there are many ways to make your paid search program generate a solid return, and it's important to make use of every tool available for maximum effectiveness. Particularly around the holiday season, which so many companies value as a prime revenue generating season. Give us a call to learn how RKG can help make your paid search program as efficient as possible.