Jen Todd Gray | Published on: Sep 25, 2019
Learn how to understand your customer's preferences and add an engagement layer to your data to help you build a connected identity for your customer and enable you to use people-based outreach strategies.
Julie Wojtowicz | Published on: Sep 06, 2019
Gen Z, is quickly growing into an audience that marketers need to keep an eye on. It’s obvious that this generation is a force to be reckoned with, but how can you engage with them in your brand’s purchase cycle?