David set off a storm of righteous indignation from those who work hard in the SEO space, but part of the reason for his rant and mine is the great preponderance of hokum out there that has been spewed by the not so hard-working, not-so ethical members of the SEO community.
A study looking at Google queries on Senate candidate names in swing elections (Allen, Brown, Burns, Casey, Chafee, Corker, Dewine, Ford, Kyl, Pederson, Santorum, Talent, Tester, and Webb) over this last weekend.
Users, advertisers, and Google itself would be better served by bringing back the option for the old-style broad watch.
George Michie on avoiding search hobgoblins: Is your search advertising program healthy? Are you getting as much out of it as you could? How do you know? If you outsource, is your SEM doing the job well?
Yahoo provides curious list of supposed "top-20" misspellings.