Shopping & Feeds

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Our Digital Marketing Takeaways from A Year of Podcasting

Authored by: Andreah McCartney, Gaia Read |
Published on: Jan 03, 2022

Merkle’s Gaia Read and Andreah McCartney embarked on a journey in 2021 to create a podcast that would educate and excite listeners about the ins and outs of digital marketing. One year, 27 episodes, and 34 guests later, they’re excited to share what they’ve learned, how the show has helped them grow as marketers, and what listeners can look forward to in 2022.

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Three Key Trends from the 2021 Cyber Five

Authored by: Melissa Reilly, Thea Nicholson |
Published on: Dec 02, 2021

Retailers faced new challenges this year over the Cyber Five, stemming from the continuing pandemic and its impacts on consumer behavior, logistics, and more. As advertisers adapted, three key themes emerged that shaped performance across digital during this critical period, and will likely endure throughout the rest of the holiday season.

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Key Media Insights from Merkle’s 2021 Q3 Digital Marketing Report

Authored by: Melissa Reilly |
Published on: Oct 22, 2021

How did the pandemic continue to influence media performance in Q3? Read these highlights from Merkle's Digital Marketing Report to find out.

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Merkle Q3 2020 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Oct 27, 2020

The Merkle Digital Marketing Report for Q3 2020 is now available for download. It features updates and insights on how digital marketing has fared as the COVID-19 crisis continues.

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Amazon’s Prime Day has been delayed until October. What does this mean for marketers?

Authored by: Meredith Morrow, Abby Tebbenhoff, Tyler Withers |
Published on: Aug 05, 2020

Amazon recently announced that Prime Day has been pushed back to October this year. Given the shifting landscape with COVID-19, the impact of Prime Day falling so close to the holiday season will be felt across the industry.

Topic: Retail & Consumer Goods | Shopping & Feeds | Amazon and eRetail

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Merkle Q2 2020 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Jul 28, 2020

The Merkle Digital Marketing Report for Q2 2020 is now available for download, with insights on how digital marketing has fared in the wake of the COVID-19 pandemic.

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Merkle Q1 2020 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Apr 28, 2020

The Q1 2020 edition of the Merkle Digital Marketing Report is now available for download, with insights on the most important digital trends taking shape right now.

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Why Non-Retailers Must Consider Advertising Through Amazon

Authored by: Melissa Reilly |
Published on: Apr 13, 2020

Amazon offers a robust set of advertising opportunities for brands in financial services, travel, and other verticals that don’t include the physical exchange of products.

Topic: Shopping & Feeds | Search Engine Marketing | Amazon and eRetail

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