Latest Posts

Merkle Q1 2020 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Apr 28, 2020

The Q1 2020 edition of the Merkle Digital Marketing Report is now available for download, with insights on the most important digital trends taking shape right now.

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Why Non-Retailers Must Consider Advertising Through Amazon

Authored by: Melissa Reilly |
Published on: Apr 13, 2020

Amazon offers a robust set of advertising opportunities for brands in financial services, travel, and other verticals that don’t include the physical exchange of products.

Topic: Shopping & Feeds | Search Engine Marketing | Amazon and eRetail

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Merkle Q4 2019 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Jan 28, 2020

The Q4 2019 edition of the Merkle Digital Marketing Report is now available for download, with insights on the most important digital trends taking shape right now.

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Preparing for the Holidays with Google Shopping

Authored by: Nate Kain |
Published on: Oct 31, 2019

With October coming to an end, we need to start looking towards the most exciting time of year for most retailers - Holiday! It is critical to formulate a Holiday Shopping strategy that best supports your business.

Topic: Shopping & Feeds | All Performance Media

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Merkle Q3 2019 Digital Marketing Report Released

Authored by: Mark Ballard |
Published on: Oct 22, 2019

The latest edition of the Merkle Digital Marketing Report is now available for download, complete with insights on all of the most important digital trends taking shape in Q3 2019.

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Google Launches an Enhanced Shopping Experience

Authored by: Melissa Reilly |
Published on: Aug 21, 2019

Google has released its new shopping.google.com experience to signed in users, giving those that navigate directly to the page options to visit different categories, view sale items, explore featured stores, and more.

Topic: Retail & Consumer Goods | Shopping & Feeds | Search Engine Marketing | All Performance Media

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Merkle Q2 2019 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jul 23, 2019

The latest edition of the Merkle Digital Marketing Report is now available for download, complete with insights on all of the most important digital trends taking shape in Q2 2019.

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Shopping Campaigns with Partners is the Biggest Google Update to Compete with Amazon

Authored by: Andy Taylor |
Published on: May 20, 2019

One Google Marketing Live announcement in particular hasn't gotten as much attention as it should with regards to the battle between Google and Amazon for ad dollars. Read on to find out more.

Topic: Retail & Consumer Goods | Shopping & Feeds | Search Engine Marketing | All Performance Media | Amazon and eRetail

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