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Google Unpaid Shopping Listings: Where Are They Now?
Now that free listings on Google's shopping tab have been live for 7+ months, we pulled some data to check in on what Merkle clients are seeing and share potential considerations heading into 2021.
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Considering 2021 Channel Trends Into the New Year
How will 2021's economic recovery impact new channels trends in the new year?
The Healthcare Industry: What is Changing in Omnichannel Marketing, Post-Pandemic?
In the absence of face-to-face meetings, how do most physicians prefer to be contacted? Learn more about how to rethink communication with HCPs.
How Incentivizing Your Employees Can Help Reach Revenue Goals
“How can we leverage our employees to help us reach these goals?” This question is so important, and the answer is so simple.
Getting to Know Pete Stein, Merkle’s Global Lead of Experience & Commerce
In October, Merkle appointed Pete Stein as global lead for Experience & Commerce, overseeing a global team focused on customer-experience transformation through experience and commerce technologies. We asked Pete a few questions to learn what he is focusing on in the new year.
Five Takeaways from Cyber Weekend
Now that the dust has settled, we dive into five notable trends that our retail clients and teams observed from a search perspective during the critical Cyber Five period.
Don’t Have an Identity Crisis: How to Get Started with Identity Resolution
How can marketers weather the upcoming paradigm shift and reclaim the lost capabilities tied to the death of the cookie?
Identity Resolution: How Marketers Can Get it Right
Having an identity solution is the one crucial thing that can bring your data together, deliver an accurate view of your customer, and fuel the vision you seek.