Latest Posts
The Best Way to Handle 404 Pages for SEO and Users
If we wanted to be picky about it, we'd say 404 pages are not errors and can even be (blasphemy!) an acceptable user experience.
Topic:
Search Engine Optimization
Optimizing Social Link Snippets for Facebook, Twitter & Google+
Facebook, Google+ and Twitter can help make your content more shareable with rich snippets of content that can be shared across platforms.
Ecommerce SEO: Product Variations, Colors, and Sizes
This article will outline the appropriate SEO method for handling product versions, colors, sizes and variations on ecommerce sites.
Topic:
Search Engine Optimization
6 Differences Between Facebook's Promoted Posts and Page Post Ads
What are the differences between Facebook's Promoted Posts and Page Post Ads? Let's take a look at both formats.
iframe Test: Do Search Engines Follow Links in iframes?
Our in-house test of iframes and how search engines treat content and links found within them. Google does appear to be following the source calls found in iframes and passing equity, but seems to be the only search engine doing so.
Topic:
Search Engine Optimization
24 Top Paid Search Metrics Explained
A primer on metrics for those new to paid search or anyone in need of a refresher.
Topic:
Search Engine Marketing
Detecting Significant Changes In Your Data
Sometimes it's tempting to leap to conclusions in paid search. In this cautionary post, we'll provide a tool for testing whether data has changed meaningfully, or whether you're looking at statistical noise.
GreaseMonkey: Hacking Web Apps So They Work The Way YOU Want
GreaseMonkey lets you change how other people's web pages look and how they function -- just in your own browser, of course.
Topic:
All Performance Media
