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AEM Business User Lead

Location: London, England.
Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specialises in the delivery of unique, personalised customer experiences across platforms and devices. We call it ‘people-based’ marketing, and with over 25 years’ experience, we are proud to be recognised as a global leader.

Merkle’s heritage in data, technology and analytics is the foundation for our understanding of consumer insights that drives our people-based marketing strategies. Combined with our expertise in performance creative and media, we can then offer our clients content-driven, contextual and compelling customer experiences that drive business growth.

In 2016, the agency joined dentsu, one of the world’s biggest media companies to form the Customer Experience Management (CXM) Line of Business.

Job Description:

(The role could be based in the UK or Spain) 

Merkle sit in the sweet spot between consultancy, creative agencies, and the typical system integrators. Our projects focus heavily on Customer Experience Management which has seen huge growth over the past 12 months. 

Within Merkle, the Experience Platform team create content managed customer experiences for a wide range of clients. We span a number of technologies but our primary tool is Adobe Experience Manager. We are globally renowned and have Platinum Partner status with Adobe. Our AEM projects include new Site and Asset implementation alongside a number of ongoing managed service clients. Over the past few years, we have also designed and implemented some truly innovative projects across the Adobe Experience Cloud 

Life as an AEM Business User Lead

We are looking for someone to join our team who can help our clients get the best out of Adobe Experience Manager. There are two core focus areas for this role which are split between internal and external activities.  

External: We implement and manage sites which in many cases are taken forward and managed by our clients. Our approach is to make this transition as smooth as possible, and for our clients to feel confident they have the knowledge and support to create excellent digital experiences and run content operations effectively. To help us we are looking for someone with solid experience of populating and managing sites within AEM. You will have worked for a number of years in the AEM Author environment. You will have an excellent understanding of components, templates and managing page properties. Ideally you will have had exposure to content and experience fragments, managing asset, editable templates, publication workflows and launches. This role will spend a lot of time guiding clients, running Q&As, as well as designing and running training sessions. Any knowledge of accessibility, SEO and good User Experience principles will be advantageous.  

Internally: Merkle have a growing number of sites we manage on behalf of our clients. We would like this role to be instrumental in how we design, operate, and roll out these services. This typically requires someone who can consult with clients to understand their site’s set up, their marketing requirements and the strategic digital direction they will be taking. With this knowledge you will then help us onboard our teams and play an ongoing support and guidance role in order to drive success and quality.  

We can offer an exciting and enjoyable working environment. One where there are constant opportunities to grow and shape your career.  

What we are looking for in you

  • Extensive experience with using AEM across multiple sites
  • A track record of guiding AEM users in management tasks 
  • Experience of setting up and running training courses or workshops 
  • Documenting site processes, guidelines and creating standards 
  • Experience mentoring teams 
  • Estimation of effort for site activities 
  • Identifying opportunities for improvement and putting the processes in place to achieve these  
  • It will be beneficial to have experience with other CMS tools, such as Sitecore, Umbraco, Magnolia, Content Stack 

A few of the benefits

Whether it’s the joy of working with people at the top of their game or the Merkle social calendar, people love working here – and we hope you will too

  • Career development through Merkle University and other tools; with access to courses, textbooks and mentorship
  • Private Medical Insurance, Company Pension, life insurance and other corporate benefits
  • A selection of other benefits including ability to buy additional holiday, season ticket loan and 2 volunteer days

Diversity & Inclusion

At Merkle, we believe that a diverse and inclusive environment improves us as a community and as a business. We want to foster an environment of growth, where ideas and contributions are actively encouraged. We need this culture of courage to continue to thrive in our fast-paced industry.

We have created seven Diversity and Inclusion Pillars. Each pillar is made up of a community of members who serve as role models and spread a message of inclusion throughout our global workplace. Pillar members are responsible for planning initiatives, events and training, along with championing change within our business. These pillars are Gender, Ethnicity, Mental Health, Religion, Disability, LGBT+, Parents & Carers.

Merkle is a place that embraces differences of opinion. To be an advocate for real change we really encourage applications from women, candidates with disabilities and Black, Asian and Minority Ethnic (BAME) candidates as we recognise that these groups are currently underrepresented in our marketing/technology industry.

Additional Information:

At the point of application, the candidate must have the legal right to work in the UK as we are unable to sponsor visas as this time.

Merkle does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience. 

As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.

More Information:

Our Culture: Merkle’s energy and personality lives through everything we say and do. Learn all about what defines our people and our vibe.

Students & Recent Graduates: Start your career at Merkle and get on the path to success.

Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.