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Senior Digital Copywriter, Promotions and Loyalty

Location: Southfield, MI.
Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. 

The agency's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. 

With 5,500 employees, Merkle is headquartered in Columbia, Maryland, with 24 additional offices in the US and 25 offices in Europe and APAC. In 2016, the agency joined the Dentsu Aegis Network.

Job Description:

We’re looking for an experienced Digital Copywriter to work on world-class digital campaigns for the Promotion and Loyalty Solutions team at Merkle. This passionate writer will utilize their meticulous wordsmithing and storytelling skills to develop mobile engagements. This includes writing content for a variety of brands within their guidelines and our best practices. Collaborate with your AD/Designer partner to brainstorm and produce exciting work. We’re talking about digital experiences that build brand loyalty, moment by moment. Clients range across industry verticals. For the foreseeable future this is a full-time remote position, as the company is currently 100% working from home.

This is one incredible opportunity. Are you the right fit? 



  • Compose copy in proper voice and tone of a brand.
  • Keep up with a fast-paced, deadline-driven environment.
  • Be flexible enough to write both creative and conservative copy.
  • Research, outline, draft, write and polish online copy.
  • Champion the client's brand with a clear understanding of business goals.
  • Edit and proofread at various stages of development process – must have an eagle eye.
  • Responsible for supporting everything from social media, web copy, banners, trivia, emails, and more.


  • 5-7 years of copywriting experience
  • Bachelor of Arts in Advertising, English, Communications, Marketing, or a related field
  • Must be a strong creative and conceptual thinker – easily brainstorm
  • Superior knowledge of grammar, spelling, and punctuation
  • Impressive attention to detail and organizational skills
  • Exhibit exemplary time management skills
  • A professional online portfolio to showcase brand experience


Show us what you've got:

Sounds like a perfect fit? Send us your resume and link to your online portfolio. For consideration, this is required. Thank you!

Additional Information:

Perks & Benefits

Merkle offers a flexible vacation policy, retirement benefits, paid sick leave, generous health, dental and vision insurance options, parental leave, adoption benefits, and more. We recognize high-performers and provide long-term growth opportunities. We hope you'll join us!

Open to remote candidates.

Part of dentsu, dentsu international helps clients to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in media, CXM, and creative, dentsu international operates in over 145 markets worldwide with more than 46,000 dedicated specialists. Follow us on social @dentsuUSA.

Employees from diverse or underrepresented backgrounds encouraged to apply. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

All your information will be kept confidential according to EEO guidelines.



More Information:

Our Culture: Merkle’s energy and personality lives through everything we say and do. Learn all about what defines our people and our vibe.

Students & Recent Graduates: Start your career at Merkle and get on the path to success.

Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.