We use cookies to personalise content, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. For information on how to change your cookie settings, please see our Privacy policy. Otherwise, if you agree to our use of cookies, please continue to use our website.

Salesforce Marketing Cloud Engineer

Location: Denver, COLORADO.
Company Description:

Merkle is a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital, and search. For more than 28 years, Fortune 1000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with brands like Dell, T-Mobile, Samsung, Geico, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Susan G. Komen, and many others to build and execute customer centric business strategies. 

Job Description:

The Platform Architect is a unique hybrid of business and technical consultant with the ability to operate as a digital tech lead focusing on the Salesforce Marketing Cloud (formerly ExactTarget). As the owner of email solutions for multiple clients, this person is responsible for the successful onboarding and overall technological direction for those clients and works as a liaison between the account management and operations team to design and deliver high quality, scalable technical solutions. The successful candidate will be able to display thought leadership, technical prowess, and the ability to manage cross-division, cross-functional teams from project inception to completion.

Position Responsibilities:

  • Demonstrate technical expertise while scoping and driving the creation  of digital solutions, email campaigns, email reporting, and data  integration.
  • Gather business, marketing, and technical requirements in order to craft a comprehensive and scalable solution.
  • Ensure alignment of business requirements with Merkle standards and policies, and with industry best practices.
  • Architect data feeds, platform configuration, and components needed to run complex automated email campaigns.
  • Proactively identify and resolve problems including client data feed issues.
  • Stay abreast of industry technology innovations, new business practices, and third-party technology solutions.
  • Help us continuously improve by identifying, creating, and enhancing internal systems and processes based on recurring client requests or evolving industry standards.
  • Act as a consultant and technical expert on the Salesforce Marketing Cloud to serve clients’ needs.
Qualifications:

  • Bachelor’s degree in a technical field, or work experience that demonstrates comparable abilities.
  • 3+ years experience in information technology or technical marketing, with at least 2 years in a client-facing position.
  • Experience in a technical leadership role designing, building, and executing complex automated email campaigns in a leading ESP, such as Salesforce Marketing Cloud/ExactTarget, Oracle Responsys or Eloqua, Adobe Campaign, Epsilon, Acxiom, Yesmail, etc.
  • Excellent interpersonal skills, with the ability to conceptualize and communicate highly detailed technical concepts to technical and non-technical audiences.
  • Ability to take initiative as well as lead, motivate, and oversee teams to produce results.
  • Solid understanding of:
  • Solution design and architecture
  • Relational database concepts, with exposure to SQL
  • Data management, segmentation, and ETL best practices
  • Scripting and query development
  • Web analytics

Additional Information:

All your information will be kept confidential according to EEO guidelines.

More Information:

Graduate Opportunities: Whether you're still studying, recently graduated or are already working and fancy a career hop, we could have a perfect opportunity for you.
Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.

Still browsing?