Junior PPC Technical Consultant (London - Immediate Start)
Merkle is a performance marketing agency which specialises in the delivery of personalised customer experiences across platforms and devices. We call it ‘people-based marketing', and we are proud to be recognised as an industry leader. It’s an exciting time to be joining the company; we’re growing at a tremendous pace – and have no plans to slow down! We take great pride in our company values and culture; we regularly host socials and strive to create a working environment where our employees enjoy coming into work.
Want to forge a career in one of the most exciting and dynamic areas of digital marketing? If you’d say you’re a logical person with a love of all things technical, a position in our Media Solutions department might be just the ticket.
Our Media Solutions team is a newer department within the company, launched to ensure that Merkle remains at market leader in digital advertising. The team works to understand the processes of clients’ marketing campaigns and subsequently works to automate and improve the efficiency of these processes. Otherwise known as advanced automation projects! We’ve recently improved a reporting system for one of our clients by creating an efficient way to pull marketing data from their campaigns into a variety of visual charts and reports. In the process, saving them total of 60 hours a month that their employees would normally spend doing this manually. We also work closely with the Paid Search and Paid Social departments to execute innovative PPC (pay-per-click) campaigns, whether that be with text ads on Google Search, or ads across Facebook and Instagram. Our works is varied, spanning coding, reporting strategy, data feed optimisation and technical platform configuration.
We’re looking for candidates with a keen interest in digital marketing and a particular passion for all things technical. As a junior associate, you’ll sit in a hybrid role between Media Solutions and the Paid Search team. You’ll support our senior associates in creating solutions for some of our largest clients, but you’ll also spend a portion of your time embedded within a specific client account team, to learn the specifics of campaign management and optimisation. In this remit, you’ll learn the ins and outs of running a PPC campaign, developing a client’s marketing strategy, and getting exposure to direct client communication.
This is a unique opportunity to straddle both digital marketing (with a focus specifically on Paid Search) and work on technical solutions (e.g. working with platforms, tools, scripting and coding). As this is a hybrid role you will gain an expansive skillset and an exposure to a broad variety of projects.
We welcome new joiners from all backgrounds; you can be freshly graduated or looking for a change of career – all we ask is that you have a keen interest to specialise in digital advertising, particularly in the technical elements. Our current team comes from a range of academic backgrounds; within the team, we have people who studied English literature, and others who studied theoretical physics at university! Following a comprehensive induction programme, our Junior Associates rapidly build their skillset while gaining exposure to a wide array of client business types and industries. In time, you’ll become a market leading consultant in digital advertising technology and automation, working with clients and strategists to design, develop and deliver cutting edge solutions to help them exceed their business objectives.
We’re looking for candidates to start in January 2020.
Life as a Media Solutions Associate at Merkle
Hybrid Role. This is a unique role within Merkle and the digital marketing industry. It spans 2 teams, the digital marketing PPC team and the technical team. Although it won’t be a path to becoming a developer, you will learn to code and must have a passion for coding. We will also want to see a passion for PPC. A typical week could see you spending 2 days on technical automation (scripting, coding and optimising), then 2 days working on paid search marketing campaigns with clients and then 1 day focused on training and continual personal development.
The Progression. There are many ways in which you could grow your career within Merkle in this role. You could progress to work with larger clients focusing on learning their every need and how we can make processes more efficient and speedier using technical solutions. Or you may wish to progress into becoming an expert in other technical fields within this space, such as cloud technology or software product management.
Training. You will have a custom training programme. You will sit in on Paid Search training and received coding and technical training. You will quickly be introduced to the world of digital advertising through in-person classroom sessions, online training and various workshops. You will be assigned a coach who is dedicated to your learning and will assist you with any questions you may have. Everyone learns at their own pace and your coach is there to support you throughout your training!
Data. Your focus will be on the manipulation of the data rather than the analysis (although this will still be crucial when working with Paid Search Campaigns). Through doing this you will be quickly introduced to Google Ads and Facebook Ads. Additionally, from the outset you will be spending time in Excel and other data visualisation tools.
Coding. A core responsibility of the Media Solutions team is creating automation scripts for clients. Don’t worry if you’ve not done much coding before, we have an intensive training programme you’ll undergo, tailored specifically to the work the team does. This is complemented by self-study tasks and the ability to get hands on with actual client coding work, with guidance from your coach.
Consultative. You’ll need to be prepared to communicate with clients over the phone and via email to build relationships to help you understand how to improve their systems and campaigns.
Tools and Platforms. As a Junior Associate, you will be specialising primarily in Paid Search automation. You will need to become extremely familiar and confident working with a variety of platforms. The most common being Google Ads and Microsoft Excel. Through our online training platform, Merkle University, you will also have the opportunity to take several courses to improve and enhance your skills on a variety of other platforms.
Happiness. It’s hard to overstate the importance we place on employee happiness. We want all our employees to enjoy coming to work in our offices (which we’re rather proud of!) and working in a super-friendly and supportive team. At Merkle, everyone has a voice and a part to play in driving the organisation forward.
What we are looking for in you
· A passion for all things digital and tech
· An understanding that this is a hybrid role and an excitement to work both with Paid Search and coding/technical solutions
· Well-developed logic and reasoning skills, including a passion for data analysis and data manipulation
· A curiosity to learn about the technical underpinnings of the digital advertising ecosystem
· A co-operative and supportive personality; a true team player
· The ability to work autonomously and to efficiently manage multiple projects
· A keen eye for detail and highly articulate in verbal and written communications
· A strong sense of professionalism, commercialism and a deep respect for others
Finally, we expect that you’ll have really done your research into the digital marketing world and looked into Paid Search. We’ll want to see a genuine passion for this kind of role that allows for work in a digital team and a technical team.
The Interview Process
Firstly, we suggest you apply at your earliest convenience (make sure you’ve done your research!) as our roles are always very popular and do fill quickly. We hire on a first-come basis.
In this position, you will be focusing primarily on Paid Search so we will want to see a passion and enthusiasm for this particular area, specifically the more technical elements of Paid Search. This interest can be showcased in your research and ability to go above and beyond when looking into this area.
· Application – When you apply you will be asked a couple of questions to showcase your interest in Paid Search.
· Video Interview – If your application is successful you will be asked to complete a video interview (they sound scarier than they are, we promise!). The video interview is a chance for us to get to know more about you and your knowledge and recent research.
· In Office Interview - If successful after a video interview then you would progress to the in-office interview. This is a chance for you to come to the office, meet us in person, learn more about the company and showcase your skills, passion and research in person.
· Final Interview – If you reach the final interview, you will be asked to put together a presentation on a client campaign, based off a pretend client brief.
Throughout the entire process we will be wanting to learn more about you as an individual (you’re interests, skills and understanding of the role), your passion for this area and the research you’ve done. Don’t focus on the nerves, make sure you come prepared and ensure you interview us as well! At the end of the day you’ll be with us 5 days a week, so you want to make sure its somewhere you want to work to.
As we progress and develop as a company, you will too. Within our fast-growing company, there’s plenty of opportunity to develop your skill set and you’ll be encouraged to be curious and share new ideas. In exchange for your contribution to our award-winning company, we make sure you take advantage of a generous holiday allowance and are paid a competitive salary. We’re really proud of our company values and culture; we have regular company / team socials and want all our employees to enjoy coming into work. Some of our benefits include:
- Friendly, approachable office atmosphere - and business-casual dress code
- An opportunity to involve yourself in our Diversity & Inclusion initiatives, made up of six ‘Pillars’ (Mental health, Women in Leadership, Ethnicity, Religion, Disability and LGBTQ)
- Free breakfast (toast, spreads, fresh fruit, coffee, tea)
- Regular company socials (including bowling, Crystal Maze, quiz nights, Massaoke and speed boating on the Thames!)
- On-site games room (think ping pong, pool table, and Foosball!)
- The company pays for our lunch on the last Friday of every month
- On Fridays at 4:30pm (aka. 4:Thirsty) everyone can help themselves to a celebratory drink
At the point of application, the candidate must have the legal right to work in the UK as we are unable to sponsor visas as this time.
Merkle does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience.
As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.