Strategy Manager - Google Analytics
Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organisations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,000 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2018 net revenue of $846million.
Merkle-Sokrati seeks to hire talented Strategy Manager – Google Analytics who have strong knowledge in Google Analytics, Tag Manager, Optimize and Firebase to deliver the best possible Analytics Implementation in the industry.
@Sokrati, you will:
Possess strong domain knowledge - Digital Analytics (Google Analytics, App Analytics (Firebase/AppsFlyer/Branch/MixPanel), CRO, Media Analytics
Ability to handle Google Analytics clients end-to-end
Contribute to building effective process management, mentoring teammates, reducing product & execution inefficiencies
Be responsible for day-to-day Google Analytics operations and performance of client accounts, requiring interaction with both internal and external stakeholders.
Own, manage and grow digital analytics strategies for clients.
Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights, and effectively communicating this to the client.
Manage a team of around 5-7 people with a client portfolio of 8-10
Work with leadership to improve client acquisition and engagement strategies
Stay in touch with market needs and industry trends to identify pain points and gaps
Be responsible for Team Growth and planning personal development programs for subordinates.
Be responsible for Quality and timely deliverables for client's requests.
You'd fit right in, if you:
Any Graduate/MBA with 3-5 years of relevant work experience in Google Analytics Implementation.
Have hands on knowledge of Google Analytics, GTM, Firebase, Optimize
Have experience in implementing and managing Google Analytics for large clients (GA360).
Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.
Have excellent problem-solving and analytical skills and impeccable business judgment.
Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.
Have past-experience managing a team of analysts and coordinating with multiple client teams