eRetail Media Lead (Senior Manager)
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.
Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients. We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all. Merkle is an agency of dentsu.
As the eRetail Media Lead, you will oversee the strategic and tactical execution of the search and display media teams across priority retailers for the client. We're looking for someone with a strong background in media with general cross-channel expertise as well as in-platform or experience with oversight specific to eRetail media networks. You will work closely with the client to identify their specific needs, business objectives and help identify and implement products, processes and services that help achieve their goals and strengthen the relationship. You will partner closely with the Shopper Marketing Lead counterpart and will both ladder up into the Integrated Business Lead.
- 4+ years of experience working in digital media with a focus on eRetail, retail media networks, or shopper marketing
- Background in Amazon or Walmart (or similar) eRetail Media Network
- Experience managing accounts at an agency, consultancy or within a marketing department
- Previous in-platform experience ideal but overall media knowledge
- Experience managing client relationships, ideal if leading cross-functional teams and budget management
- Diverse digital marketing background with a focus on eCommerce.
- Proven ability to establish and nurture strong, productive and trusted client relationships
- Experience working on large, high-velocity accounts, handles fast-pace and change with ease.
- Proven ability to multi-task and work within tight deadlines
- Fosters a highly collaborative working environment
- A strong communicator and leader with sound business acumen. Comfortable operating in an ambiguous and dynamic environment
- Creative thinking and problem solving
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.
Employees from diverse or underrepresented backgrounds encouraged to apply.
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