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Customer Data Strategy Consultant

Location: København, .
Company Description:

Merkle is the strong combination of local and global. We are more than 250 colleagues here in Denmark and part of Merkle worldwide with more than 11,000 people. Merkle is a leader in data-driven customer experience management (CXM), and we deliver unique, personalized customer experiences across channels and devices.

We are also part of dentsu – a global agency network with more than 46,000 dedicated employees in 145 markets. But size isn’t everything. At Merkle, our mission is to help our clients provide their customers with the best experiences possible. More than anything, this requires skills, passion and cooperation.

We provide expertise in customer experience strategy and consulting, user experience design, CRM, data management, commerce, mobile, content management systems (CMS), adtech and martech platforms. 

For the past eight years Mylmage has named us best digital agency.

Feel the spirit – and be part of it

We are a great bunch of dedicated people here in Copenhagen, and surely Merkle means something different to everyone. There’s room for you to be yourself and to grow while being part of a culture and a spirit very dear to us. In fact, we try our best to take good care of each other, our clients and the world around us. If you like the sound of succeeding with your close colleagues, the teams you join, the solutions you make and the clients you work for, then you’ll love …

  • This great workplace in central Copenhagen.
  • The opportunity to think outside the box in your daily life as well as your career.
  • A fun, diverse workday with lots of challenges.
  • The sweetest and most talented colleagues in the industry.
  • Denmark's finest kitchen serving excellent breakfast and lunch – every day.
  • Friday bars, wine tasting club, running club, cool parties and events.
Job Description:

As a Data Strategy Consultant in the Merkle Transformation Consulting team your role is to help our clients identify and prioritize opportunities for improving their customer experience with data.

You will identify gaps and opportunities through business analysis, uncover needs and requirements for Data Management and Data Activation and translate business needs to technology strategies. Typically with some kind of (Customer) Data Platform at the heart of the architecture.

Your work will be both scoping and delivering data strategies for our clients, while collaborating with our Client Service and Growth teams to sell solutions and services in the data, martech and CDP space. In this pre-sales context, your role will be showcasing how specific technologies would enable the business to drive a far more personal customer journey. Depending on your prior experience and preferences, such technologies might be Adobe Experience Platform, Salesforce CDP or Sitecore/Boxever.

In delivering projects you will typically be working alongside other consultants with expertise in business design, service design, experience design and digital technologies. You will also be exposed to specialists and solution consultants from our Data, Analytics and Martech practices.

You never walk alone in Merkle. We work in teams with meaningful sparring across skills and disciplines – and you will always have a buddy by your side. In your practice team are some of the best in the country, and with your client teams you create ultimate customer experiences in close cooperation with commercial talents, creative enthusiasts and dedicated developers.


We expect you to confidently tick these boxes:

  • 5-7 years of working with data and customer experience, either at a consultancy, an agency or client-side.
  • A master’s degree in business or technology
  • Some level of first-hand experience with customer data/CDP technology
  • The ability to engage clients in the opportunity space around Customer Journey planning and Customer Data Platforms
  • A desire to push at the frontier of digital experience technology
  • Strategic understanding of the customer experience revolution
Additional Information:

Is your heart racing a little now? If you can see yourself in all this – both the job and being part of Merkle – we would love to hear from you.

Please send us your CV or an updated LinkedIn profile.

There is no application deadline, finding the right candidate is more important to us than a speedy process. We remove the job-ad when filling the position.  

For any questions regarding, please contact Cecilie Tøfting, Head of Talent Acquisition, on mail: [email protected] or phone: 28270244.

More Information:

Graduate Opportunities: Whether you're still studying, recently graduated or are already working and fancy a career hop, we could have a perfect opportunity for you.
Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.