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Lead Merchandising Specialist

Location: Salt Lake City, Utah.
Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

Job Description:

The Lead Merchandising Specialist plays a key role in supporting client’s merchandising goals for their online shopping experience.  This role will help grow sales and increase conversion through the optimization of promotions, product merchandising, onsite search, navigation, cross-sells, upsells, and other merchandising opportunities.  

 

Responsibilities:

  • Manage the presentation of the online assortment, including product information, category information and website merchandising
  • Maintain site navigation, including creating and removing categories as needed based on merchandising and marketing strategies, merchant reporting and web analytics
  • Test and implement approved merchandising promotions
  • Monitor and review promotions for improvements
  • Review onsite search behavior to gain an understating of keyword queries and manipulate the products within the search pages to drive conversion
  • Propose and monitor AB tests
  • Understand the Salesforce Commerce Cloud platform and the merchandising capabilities; mine for new merchandising opportunities using content management functionality
  • Analyze sales and web metrics to make recommendations to clients about products and categories, web marketing and promotions
  • Request/create reports to support a better understanding of online sales
  • Monitor product recommendations for relevance; manage increased exposure or suppression of products
  • Perform all other assigned duties 
Qualifications:

Required Skills:

  • Communication – Communicates with tact and diplomacy; written communication is clear, concise, and understandable.
  • Problem Solving – Accurately defines problems and uses facts to come to a reasonable solution.
  • Initiative – Actively influences events; takes action beyond what is necessarily called for.

Required Experience:

  • Experience with Salesforce Commerce Cloud (SFCC) Business Manager, or similar e-commerce platforms
  • 2 to 5+ years of merchandising experience in an e-commerce organization
  • Working knowledge of PowerPoint or similar presentation applications
  • Experience in an agency environment is a plus
  • Bachelor’s Degree in Merchandising or Digital Marketing or commensurate experience preferred
  • Planning and Organizing – Organizes work and initiates action to achieve optimal results; meets established schedules and plans. 
Additional Information:

At Merkle, we believe that a diverse environment improves us as a community and as a business. We want to foster an environment of growth, where all ideas and contributions are encouraged. We need this culture of courage to continue to thrive in our fast-paced industry. We embrace differences of opinion. We value diversity of experience and thought, which help us to challenge and define industry-leading solutions, and support our goal of being a great place to work.

All your information will be kept confidential according to EEO guidelines.

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More Information:

Graduate Opportunities: Whether you're still studying, recently graduated or are already working and fancy a career hop, we could have a perfect opportunity for you.
Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.