Merkle, a leading technology-enabled, data-driven performance marketing agency, announced that Merkle | Periscopix has been named Marketing Agency of the Year at the prestigious Drum Agency Business Awards.
The agency picked up the top accolade in the category for agencies with over 250 staff at the Drum’s annual ceremony which celebrates the best-run agencies in the industry in the UK.
The award recognised the agency’s consistent growth of 45% since joining Merkle in 2015, and the net revenue growth of 55%. In 2018, Merkle | Periscopix has scooped a whopping 26 new business wins, including big name brands, such as William Hill, The Trainline, Diageo.
“This is a huge honour and really well-deserved, providing recognition of the value that the team continues to deliver to our clients” said Michael Komasinski, President, Merkle EMEA.
“Our Agency Services business in the UK is experiencing rapid growth and success in the market and continues to innovate and grow in a constantly changing environment. I want to congratulate the team and everyone who has worked towards this achievement.” he added.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specialises in the delivery of unique, personalised customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximise the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 6,800 employees, Merkle is headquartered in Columbia, Maryland, with 19 additional offices in the US and 33 offices in Europe and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.