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Getting to know the Adobe Experience Platform

Original Presentation Date

Jul. 21, 2020

Key Takeaways

How can the Adobe Experience Platform help you to achieve the total customer experience?

Watch our webinar series on-demand where we show how AEP can help to unify your first-party data between sales, marketing and service: 

  • An introduction to the Adobe Experience Platform and how it supports a People-based Marketing strategy;
  • A deep dive into the core features of AEP (identity graph, unified customer profile, modelling, segmentation);
  • Example use cases to implement now

Detailed Overview

The value of superlative CX has become apparent over the last few years, and even more so in the last few months. With customer lifecycles and journeys becoming increasingly complex, creating a single customer view and offering hype-personalised experiences at every step has become a must.

By viewing this webinar series on-demand you agree to the Merkle EMEA & Dentsu EMEA privacy policies as appropriate.

Presenters