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Andrew Etuk

Principal Lead Decision Architect

Andrew has 20 years of experience as a decisioning expert who leads teams across multiple industries (Telecoms, Consumer banks, Retail and Insurance) and across multiple geographies (Germany, Netherlands, Turkey and Spain). He focuses on delivering scalable centralised next best action solutions across both inbound and outbound channels. He has a keen interest in leading clients in the initial stages of their decisioning journey and providing leadership to fully leverage their NBA platforms.

Andrew's Articles, Blog Posts, Webinars and More