In his role as general manager of Merkle nonprofit, Colin helps organizations achieve fundraising success while evolving to deliver more seamless experiences to their constituents. He brings together Merkle's full complement of talent -- from client services, nonprofit strategy, analytics, technology, creative, and digital media -- to develop and execute innovative, omni-channel solutions that help nonprofits advance their missions.
Prior to joining Merkle, Colin served as managing director, west coast for Blue State Digital, where he led client relationships, new business opportunities, and operations for offices in Los Angeles and Oakland. He also led cross-functional digital media engagements at Razorfish with a focus on strategy, analytics, and creative.
Colin has experience across a diverse client base, from the nonprofit, advocacy, and corporate world, and firmly believes in the value of cross-sector insights to strengthen constituent relationships. Client relationships include American Cancer Society, Habitat for Humanity, MD Anderson Cancer Center, Boys & Girls Club of America, Harvard University, Kaiser Permanente, American Express, Apple, and the Green Bay Packers.
Colin graduated with a B.A. from Tufts University and resides in the New York area with his wife and two children.