Sarah Painter is an SEO Senior Director based in London. She has been in SEO for almost a decade, consulting large ecommerce companies on technical SEO and content strategies to enhance the overall customer experience. Sarah has led the UK SEO practice since 2017, building the team from the ground up and growing the Merkle SEO presence across EMEA. Prior to joining Merkle, Sarah worked in legal marketing at Covington & Burling and was an Account Director in the Finance and Strategy practice at CEB (now Gartner). She graduated from Washington University in St. Louis with a degree in marketing and international business.