We are always on the look out to recruit the best at Merkle Analytics. As our client base grows so does our team of hardworking, dedicated analysts. Over the years we have seen brilliant examples of ‘interview best practice’ but also witnessed some behaviours best avoided.
Jamie Botham of Merkle looks at the impact of monitoring and tracking performance data in sport, exercise and athletics. Most of my friends and colleagues are aware and are likely getting bored of hearing, that I am training for a half marathon and (fingers crossed) a full marathon over the coming months.
There are two types of data – structured and unstructured, says Merkle. Structured data is any data that resides in a fixed field within a record or file. Think spreadsheets or database. Unstructured data is everything else. Which do you need for better business decision making?
Many large companies are establishing statistical data analysis using Big Data to capitalise on the potential they can extract, but small business owners may not realise they too can use Big Data to keep them in line with the big dogs.