Highlighted Picks
Changes to Google Shopping Campaigns with Shopping Comparison Sites
Merkle | Periscopix are now a Google Comparison Shopping Partner.
Merkle achieves Elite Partner status with Bing
The Elite partner status granted to Merkle | Periscopix highlights our commitment as an industry leading digital marketing agency to fostering and maintaining a collaborative working relationship w
Latest Posts
Posts By Topic:
Posts By Topic:
The importance of Informed Consent for the Conscious Marketer
A conscious approach to mitigating against key advertising issues can help to drive brand credibility and an increased reputation. Brands that actively engage in transparent and open data collection and data use practices are also the types of brands customers want to engage with.
Topic:
Comments
Learning & Development: What's it all about?
Training toolkits. The growth mindset. Organisational learning culture. Gamification. Over the coming months, we will be taking a closer look at these topics and more as we put Learning and Development under the microscope.
Topic:
Getting off the ground and into the clouds needn’t be a weighty task
The thought of proposing an overhaul to a brand’s data provision is enough to make many marketers shudder with dismay.
Topic:
When your legacy data platform isn’t meeting marketing requirements, what next?
In their urgent hunt for improved pace and agility, more and more businesses are now set up with native cloud data platforms. This makes sense for many reasons, not least due to the greater flexibility, capability to scale, and increased analytics facilities offered by the cloud.
Topic:
Mobile Experiences for ecommerce: are you phoning it in?
As we edge closer to 2020 it is no longer revolutionary to say that mobile experiences are highly important for generating revenue and building customer relationships. It is also not [buzzword alert!] disruptive to suggest that they will be even more important in the future.
Topic:
Creating a Data-Driven Competitive Advantage
Being able to provide relevant, appropriate and personalised journeys to customers is the key to creating connected experiences of the future that effectively build and retain customer bases.
Topic:
Learning In The Workplace For Career Progression – Merkle
We’re one week into the new school year. Children across the country will have received up to 32.5 hours of learning already but, at work, how have you used that time? Chances are that very little of it has been devoted to learning something new. The new school year is a great opportunity to reflect on your own learning journey and how you can proactively make a change.
Topic:
Children's Wellbeing in Film and Television Digital Marketing
Merkle has a range of best practices and procedures in place for all media to ensure we actively mitigate against issues related to children’s wellbeing, and a plethora of other potential key advertising issues. Our living best-practice documentation exists in a state of constant evolution, ensuring we not only remain ahead of the curve in this area, but also take a leading position.
Topic:
