Blog

Matt Heffer, VP Alliance Solutions, EMEA and Jon Bennett (JB) talked to Salesforce about changes in customer behaviour and recent success stories with CDPs, outlining several lessons learnt for financial services organisations.

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Mandy Bath, graduate analytics consultant, at Merkle based in the Edinburgh office. 1. Tell us about yourself.

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Isabel Hiller, senior associate - technology consultant, at Merkle based in the London office. 1. Tell us about yourself.

There are several key approaches for measuring and reporting on a delivered digital experience. Measuring and reporting on the brand new – or newly optimised – experience is important, as this allows for data-led insights to be applied, that further enhance the digital experience.

The process of pulling together a Digital Experience strategy for a brand is arguably unique, because each client is different. However, there are identifiable DX phases that govern a full lifecycle process, which can create a sense of regularity and structure in the thinking behind creating a strategy.

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Karthik Mohan, senior analytical consultant at Merkle based in the Edinburgh office. 1. Tell us about yourself.

Merkle, for me, has always been an amazing place to work. From the day I joined, I’ve felt constantly wind in my sails from my colleagues, the leaders of the business and the amazing clients I continue having the pleasure of working with.

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week in celebration of National Work Life Week, we interviewed Iga Costa, Lori Bleiziffer, Becky Schelfhout and Ewa Lascelles, who work flexibly here at Merkle. 1.