All Work - Filtered Results
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Customer Relationship Management (CRM) & Direct Marketing
Data & Technology Enablement
Customer Strategy
Migrating subscribers’ pricing whilst minimising churn through intelligent use of email for News UK
Delivering hyper-personalisation at scale for customers of a leading UK private bank
Data Integration, Organisational Restructuring Transforms Aviva
Data integration and organisational restructuring has helped to transform a 300-year-old global financial services company rooted in heritage, into a customer-led, agile organisation delivering phe
Transforming the Digital Experience for a Global Insurance Company
Merkle leveraged Adobe Marketing Cloud to transform the digital experience for a global insurance company with 33 million customers in 16 countries.
A Family Entertainment Company Goes from Local to International
Merkle delivered a best-in class CRM solution for a family entertainment company attracting 30 million people across the globe.
Biopharmaceutical Firm Develops Truly Personalized Experiences
A global biopharmaceutical personalized its site UX, developing approaches to communicate and interact with patients who were interested in learning more about their condition.
Lifecycle and Value-Based Segmentation
Robust lifecycle models helped a global cruise company reduce the purchase cycle by an average of 12%.
