Case Study - Customer Relationship Management (CRM) & Direct Marketing | EMEA | Merkle

We use cookies. You have options. Cookies help us keep the site running smoothly and inform some of our advertising, but if you’d like to make adjustments, you can visit our Cookie Notice page for more information.

We’d like to use cookies on your device. Cookies help us keep the site running smoothly and inform some of our advertising, but how we use them is entirely up to you. Accept our recommended settings or customise them to your wishes.

OK Accept Learn More Settings

×

Or, you can reject All Cookies, and continue browsing

Highlighted Work

Creation of a Customer Engagement Score for VWG identifies targetable customers with an 8x higher likelihood of conversion

Read Case Study

Sky Connect brand launch goes ‘sky high’

Read Case Study

Global retailer harnesses the power of data-driven marketing to create a more streamlined and performance-oriented organisation

Global retailer harnesses the power of data-driven marketing to create a more streamlined and performance-oriented organisation

View Case Study

a pin entry pad

Strategic insourcing delivers multimillion-pound savings for major UK financial services provider

View Case Study

Deploying a digital butler delivers a 49% reduction in subscriber churn for News UK

Driving subscriber experience and decreasing subscriber churn rates

View Case Study

A woman in a visor and surgical face mask

Using Power BI to help Total combat the operational threat posed by COVID-19

View Case Study

Establishing regional Adobe campaign capability for NOW TV sees an all-time high number of products per customer

NOW TV Ireland embraces Adobe Campaign

View Case Study

Store-level sales visibility drives data-driven decisions for a leading UK retailer

Store-level sales visibility drives data-driven decisions for a leading UK retailer

View Case Study

image of phone

Transforming ways of working to deliver always-on marketing for Vodafone Group

View Case Study

Enabling a data-driven decisioning culture for Tesco Mobile through engaging, interactive performance measurement

Enabling a data-driven decisioning culture for Tesco Mobile through engaging, interactive performance measurement

View Case Study

Migrating subscribers’ pricing whilst minimising churn through intelligent use of email for News UK

Migrating subscribers’ pricing whilst minimising churn through intelligent use of email for News UK

View Case Study

ZSL Zoo image

Using Data to Understand the User for ZSL London Zoo

View Case Study

Imperial War Museum image

Make Optimizations, not War. Imperial War Museum’s journey through CRO.

View Case Study

OVO image

The Surround Sound Approach for Ovo Energy

View Case Study

In Our Company

B2B International, A Merkle Company

LiveArea, A Merkle Company

Gyro, A Merkle Company

Cardinal Path, A Merkle Company

Davanti, A Merkle Company

DEG, A Merkle Company

Media Storm, a Merkle Company

Ugam, A Merkle Company

Filter, A Merkle Company

happymarketer, A Merkle Company

Merkle | Sokrati

Merkle Response Management Group

© 2021 Merkle Inc.