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Digital Marketing Report: Q1 2016

Each quarter, Merkle releases the latest trends happening in digital marketing

Thank you for your interest in Merkle’s Digital Marketing Report for Q1 2016.

This free report takes a detailed look at Q1 performance across digital channels including paid search, SEO, product ads, CSEs, programmatic and social media. It also provides insight into major digital trends including share of traffic for search engines, digital platforms, and across devices.

Download the Q1 report to learn about:

  • Impressive Y/Y growth in SEM spending on Google, particularly on mobile devices
  • The continued rise of Google Product Listing Ad traffic
  • Mobile share of paid search clicks for Google, Bing Ads and Yahoo Gemini
  • The impact of Google’s removal of right rail ads on desktop
  • Y/Y spend and CPC growth for Facebook advertising
  • Google AdWords performance metrics by vertical