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Harnessing the Cloud Revolution for Analytics

Too often CMOs and analytics teams are thwarted by analytics solutions that are slow to deploy and underwhelm in functionality. Cloud computing is not new, but it is different. We take a look into cloud computing platforms and their closely related partners that enable us to build solutions and run analytics to solve business and marketing problems.

 

In this paper, you’ll discover:

  • The challenges the cloud can help address
  • How cloud computing helps marketing and analytics teams
  • The hallmarks of a good cloud platform

 

Cloud computing