Orchestrating the B2B Experience with Marketo Engage
For B2B marketers, implementing highly targeted marketing techniques that accurately deliver the right message to the right person at the right time is a real challenge. To deliver this, we'd need to make B2B marketing as measurable as B2C. So, what if this is already possible?
In this ebook, you’ll learn how to implement repeatable, measurable and cross-channel B2B experiences by utilising the capabilities of Marketo, Digital Pi, and Merkle B2B.