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Offline to online media: Taking a customer-first approach to integrated media

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Are we doing enough for disabled creatives?

Hello. I would like to invite you to grab a cup of tea (or coffee) and watch our statement film, made by a truly brilliant team. Hopefully it will make more like-minded people give disabled creatives more opportunity. [video width="100%" height="375"]https://www.youtube.com/embed/GxQHXSJ7_kM[/video]
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How Technical SEO Can Improve PPC Performance

The integration of Paid Search and SEO is often an area overlooked, however by operating in silo you can be missing out on valuable traffic and costing you or your client some serious £££.
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How PPC Can Indirectly Enhance SEO Performance

The ideal balance between Paid Search and SEO activity can often be hard to achieve when different activities are operating in silo. There are many ways SEO and Paid Search can work together, both in data sharing and building effective strategies to increase visibility and efficiency.
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I Am Merkle - Rowdy Fabon

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Rowdy Fabon, account director at Merkle B2B. 1. Tell us about yourself. Where did you grow up and where do you live now?
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I Am Merkle - Mei-Lin Timbs

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Mei-Lin Timbs, account manager at Merkle B2B. 1. Tell us about yourself. Where did you grow up and where do you live now?
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I Am Merkle - Sandro Matos

I Am Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Sandro Matos, director - analytics, based in our Edinburgh office. 1. Tell us about yourself. Where did you grow up and where do you live now?
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2021 Q3 Customer Engagement Report

This latest report explores how marketers are building a foundation of data and identity resolution to power real-time and privacy-safe experiences across offline and online channels to meet digital-first consumer expectations that erupted from the COVID-19 pandemic.
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The 2021 Adobe Journey Optimizer Infographic

For even the most customer-obsessed brands, personalisation at scale can be a daunting and elusive ambition. This infographic, as a companion to our Adobe Journey Optimizer ebook, provides a snackable, sharable overview of the key features and business-value benefits of Adobe Journey Optimizer.