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Analytics

Merkle's Analytics team is a dedicated, performance unit of BI analysts, data scientists, data engineers, platform specialists and CXO consultants. We deliver results for our clients in marketing, business and customer analytics.

Learn from the past

Drive insights from the data that you have.

Predict the future

Predict business outcomes from complex patterns in your data.

Prescribe a better outcome

Use it to deliver awesome results in your marketing, customer experience and business.

Embed the practice

Set up your business to benefit from analytics.

Merkle has scale and breadth in this discipline, with one of the largest analytics award winning teams in Europe and sophisticated global delivery capabilities. We use a combination of best-in-class and proprietary technology. Perhaps most importantly, our analytics practice is deeply integrated with our marketing and media services organisation, meaning that analytics projects and workstreams are designed with the marketing outcome at its core.