At Merkle, we help you attract, nurture and retain valuable audiences through all addressable channels.
We use our deep expertise in data, technology and analytics to determine what each individual is likely to respond to, with what frequency and via which channel.
Our CRM approach is key to understanding each client, their needs, and how your brand can meet them. From frequency to channel, time, content and personalization, we create CRM programs that engage and drive loyalty.
Data-driven strategies to place the client at the center according to People-Based Marketing.