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The metaverse is a term used to portray a virtual surrounding wherein individuals can utilize digital avatars to work, play and shop.

B2B (Business to Business ) Marketing is gaining a lot of attention and traction due to its focused and all-business nature. Most businesses today are looking for strategic tie-ups or lateral partnerships across the value chain that strengthen their market competitiveness.

Keyword Research

Rich snippets are the additional details for a website that get displayed on the SERPs (Search Engine Results Page) of Google, Yahoo, and other search engines. These microformats of information were introduced by Google in May 2009 at their search ology event.

What is Google Algorithm Update?

If you are asked, ‘Which language is the most widely used on the internet?’ your answer would probably be ‘English’. But what if I tell you that is the wrong answer. As per a survey conducted, over half of the searches done over the internet are in non English languages. Yes! You heard it right.

The Presence of a business on Google in one way or the other helps in achieving growth. It is essential for a business to gain more visibility on Google.