As associate director for Digital Strategy at Merkle, Andrea is Merkle’s lead strategist for Samsung, US. In her role, she focuses on omni-channel marketing strategy aligned to client business goals and objectives. She oversees increased campaign performance while improving operational efficiencies and decreasing campaign costs. As a marketing strategist, she’s developed marketing programs for the retail, healthcare, real estate, and automotive industries across B2C, B2B and nonprofit.
We're glad you're here. Based on where you appear to be visiting from, there might be an even more
relevant part of the Merkle website for you. Check out all of
our location and language options now,
or close this window to keep browsing.