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John Riccio Appointed President, Merkle Asia Pacific
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Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Initiative expands the dentsu agency’s leadership team and bolsters its global commerce and customer experience capabilities
Dentsu international appointed by Lenovo for Paid Media in Asia Pacific
Dentsu International has been appointed by Lenovo, a leading global technology company, as its paid media partner for its Asia Pacific markets.
Merkle Expands Partnership with Snowflake, Achieving Select Tier Partner Status
Merkle announced it has achieved Select Tier Partner status with data cloud company, Snowflake. The achievement comes as Merkle expands its partnership to provide Snowflake clients complimentary access to DataSource, its foundational people-based data set spanning demographic, financial, real estate, lifestyle, automotive, and select transactional categories.
Dentsu Expands Global Alliance Leadership With Key Appointments
New roles will oversee technology partnerships and client solutions across dentsu
Merkle Unveils Latest Innovations at SXSW 2022
Metaverse, creator economy, gaming, the future of work, and creative catalysts drive conversations at the conference
Merkle Response Management Group (RMG) and Catholic Relief Services (CRS) Celebrate 13 Years of Partnership on Nationwide CRS Rice Bowl Campaign
14,000 Catholic communities will receive 3 million rice bowls in this 47-year annual initiative
Pete Stein Named President, Merkle Americas
Merkle has appointed Pete Stein as the new president of Merkle Americas. The announcement comes after Michael Komasinski, who previously served in this role, was named as Merkle’s global CEO at the beginning of 2022.
Consumer Sentiment Around Online Privacy and Data Collection highlighted in Merkle’s Q1 2022 Customer Engagement Report
Research explores the value exchange between marketers and consumers regarding data collected for personalized experiences