Event Details
This invite-only event will focus on Direct to Consumer: Digital Transformation for BADD (Branded Apparel & Durable Goods) and feature industry thought leaders, brand executives and Google speakers who will share insights with over 80 retail leaders. Merkle's Jack Serpa, VP of Strategic Alliances and Partnerships and Uzra Edery, VP of Strategy & Transformation will both speak on panels at this invite-only event.
Request your invite or schedule a meeting with the Merkle team today!
Our Sessions
Organizational Panel
This panel will discuss organizational transformation.
Panelists:
- Uzra Edery, VP of Strategy & Transformation, Merkle
- Tracy Kambies, Principle, Retail Analutics, Deloitte
- Tyler Pietz, VP Global Consulting, MightyHive
Fireside Chat
During this panel, moderated by Merkle's Jack Serpa, Michael LeBron, Director of Architecture & Innovation and Rita Dubey, Director, Customer Experience Planning & Strategy at Canon will discuss how they partnered with Merkle to tackle Canon's organization challenges.
You might also be interested in:
Google Launches an Enhanced Shopping Experience
Google has released its new shopping.google.com experience to signed in users, giving those that navigate directly to the page options to visit different categories, view sale items, explore featured stores, and more.
The Future of Marketing in the Google Stack: Take Advantage of Data, Insights and Technology
Google has won the ad game. Now marketers need to learn how to navigate the entire Google ecosystem to maximize the opportunity and their return. You simply need to understand how the Google Marketing Platform and Google Cloud Platform come together for acquisition campaigns that are supported by data, insights and technology.
Join experts from Merkle and Google as they share where the industry is going and how to deliver on the promise of people-based marketing through the Google stack.
