We are looking forward to returning to the Digital Travel Summit taking place May 2-4, 2016 in Las Vegas as a keynote speaker, roundtable participant and exhibitor!
Join us on Monday, May 2 at 9:25am as Merkle's Ryan Gibson, EVP Marketing Strategy, presents "5 Digital Reservation-Driving Strategies to Implement Now". During this session attendees will learn 5 key strategies to drive more bookings from digital through Facebook, Google, customer reviews and more. The presentation will deliver actionable ideas for attendees to apply to their programs today - from targeting audiences to maximizing spend on Google to getting connected with the right traverlers on Facebook.
Key learnings include:
- Finding customer audiences via paid search
- Using a gap analysis to align site content with traveler persona
- Maximizing value from Facebook custom and managed audiences
- Squeezing the value out of customer reviews
- Planning for and measuring the effectiveness of a multi-channel marketing program
Register today and stop by to see us in Booth #10! If you would like to receive a 25% registration discount code or schedule a meeting with a member of the Merkle team at this event, please contact our events team.