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Digital Travel Summit

May 2 - 4

Event Details

We are looking forward to returning to the Digital Travel Summit taking place May 2-4, 2016 in Las Vegas as a keynote speaker, roundtable participant and exhibitor!

Join us on Monday, May 2 at 9:25am as Merkle's Ryan Gibson, EVP Marketing Strategy, presents "5 Digital Reservation-Driving Strategies to Implement Now".  During this session attendees will learn 5 key strategies to drive more bookings from digital through Facebook, Google, customer reviews and more.  The presentation will deliver actionable ideas for attendees to apply to their programs today - from targeting audiences to maximizing spend on Google to getting connected with the right traverlers on Facebook.

Key learnings include:

  • Finding customer audiences via paid search
  • Using a gap analysis to align site content with traveler persona
  • Maximizing value from Facebook custom and managed audiences
  • Squeezing the value out of customer reviews
  • Planning for and measuring the effectiveness of a multi-channel marketing program

Register today and stop by to see us in Booth #10!  If you would like to receive a 25% registration discount code or schedule a meeting with a member of the Merkle team at this event, please contact our events team.

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