Merkle is proud to be part of this year's Financial Services Marketing & Innovation Symposium, presented by American Banker, taking place Sept 17 & 18 in NYC.
On Thursday, September 18, Jeff Godish, Senior Director, Digital Strategy, will lead a session titled, "Working the Engines: Search Drives Customer Connections."
Search has never stopped evolving. And today it is more relevant to brands, and more heavily used by customers and prospects than ever before. In this session we will present the top strategies for connecting with customers, enhancing brand presence and driving conversion. To illustrate those, we will select from the vast capabilities and bring forward the key must-do’s, best practices and innovations that brands can use now.