Event Details
Join Merkle's Bryan Rekrut, Director of Campaign Management Platforms at Merkle as he presents at this year's IBM Think Exchange in San Francisco. The Think Exchange brings together industry leaders, experts and practitioners for an exclusive pre-conference program created for marketing, commerce and supply chain professionals. This year you'll have the unique opportunity to discover how purpose-built AI and blockchain help you make smarter decisions and create better customer experiences.
Our Sessions
How Big Players with Big Databases Personalize Marketing
How Big Players with Big Databases Personalize Marketing
Location:
Track 2: Marketing Analytics
Date/Time:
2:30pm, February 12
Join us as our panel of leading marketing service providers and consultants share best practice tips from their IBM Campaign clients. Learn how large enterprises have upped the engagement bar through use of AI, gaining insight with external behavioral data sources and leveraging new features available with version 11.
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