In a time where real-time experiences are critical to the buyer journey and privacy compliance is top of mind, it is inevitable that a marketing cloud is your future. But with any technology, simply adopting a cloud first environment to centralize your organization’s data and analytics doesn’t guarantee success. You need to consider the data migration process, connect IT and marketing together to build the right platform that meets your organizational needs, and harness business transformation to drive decisions quickly based on data and insights.
On May 11, we are hosting a Marketing Cloud Roundtable for senior-level technologists, analysts, and marketers to discuss their organization’s challenges and successes with data modernization, including best practices for a cloud-first approach to the solution.
Interested? Complete the form to request your invite.