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SMX Advanced

June 14 - 15 | Virtual

Event Details

SMX Advanced will provide search marketers with the latest, most sophisticated search marketing tactics.  Learn how to drive more awareness, traffic, conversions, and profits with sophisticated, brand-safe paid and organic search marketing tactics that give you an edge over the competition and drive real results.

 

 

Our Sessions

Location: Virtual
Date/Time: 11:40am, June 14

Over the past few years, match types have changed, smart bidding has become a little more intelligent, and new campaign types have been introduced. These changes once again have advertisers reconsidering their account structures.

Join Brad Geddes, Co-Founder of Adalysis, for an open discussion with experts on how and why they are organizing campaigns in light of all these changes. 

After this session, you will be able to:

  • Evaluate your account structure
  • Know if you need to change your campaign organization
  • Choose a structure that benefits your account's goals
Speaker:
Melissa Mackey

Melissa Mackey

Associate Director, Paid Search, MerkleB2B

Location: Virtual
Date/Time: 12:16pm, June 14

The learning isn’t over when the presentation ends! Stick around for Overtime -- live, interactive Q&A with our subject matter experts.

Don’t miss this exclusive opportunity to get your specific questions answered in real-time, dig deeper into the material presented, and hear what your SMX community has to say.

Speaker:
Melissa Mackey

Melissa Mackey

Associate Director, Paid Search, MerkleB2B

Location: Virtual
Date/Time: 3:31pm, June 15

The learning isn’t over when the presentation ends! Stick around for Overtime -- live, interactive Q&A with our subject matter experts.

Don’t miss this exclusive opportunity to get your specific questions answered in real-time, dig deeper into the material presented, and hear what your SMX community has to say.

Speaker:
Melissa Mackey

Melissa Mackey

Associate Director, Paid Search, MerkleB2B

In Our Company