Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Initiative expands the dentsu agency’s leadership team and bolsters its global commerce and customer experience capabilities
Initiative expands the dentsu agency’s leadership team and bolsters its global commerce and customer experience capabilities
Dentsu International has been appointed by Lenovo, a leading global technology company, as its paid media partner for its Asia Pacific markets.
Merkle announced it has achieved Select Tier Partner status with data cloud company, Snowflake. The achievement comes as Merkle expands its partnership to provide Snowflake clients complimentary access to DataSource, its foundational people-based data set spanning demographic, financial, real estate, lifestyle, automotive, and select transactional categories.
New roles will oversee technology partnerships and client solutions across dentsu
Metaverse, creator economy, gaming, the future of work, and creative catalysts drive conversations at the conference
14,000 Catholic communities will receive 3 million rice bowls in this 47-year annual initiative
Merkle has appointed Pete Stein as the new president of Merkle Americas. The announcement comes after Michael Komasinski, who previously served in this role, was named as Merkle’s global CEO at the beginning of 2022.
Research explores the value exchange between marketers and consumers regarding data collected for personalized experiences