Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced that Periscopix, a Merkle company, has received seven Drum Search Awards. The Drum Search Awards honor exemplary individuals and companies at the forefront of the search industry in the UK. The Drum, the UK’s largest marketing website, launched the inaugural awards program to recognize and reward the most innovative, creative, and effective search campaigns and strategies across both PPC and SEO.
Most notably, Periscopix was recognized for the night’s most prestigious award, Performance Agency of the Year. Periscopix, a leading London-based performance marketing agency, specializes in search, programmatic media, and web analytics, delivering measurable results for top-tier global and European brands. The Periscopix team of over 120 digital media experts recently joined Merkle under the umbrella of Merkle’s Digital Agency Group, adding to the team its deep expertise in performance marketing across European markets.
Periscopix also took top honors in the following categories:
- Best Use of Paid Search as Part of a Programmatic Strategy: World First
- Best Use of Connected Devices: Rentokil-Initial/JC Ehrlich
- Best Retail & eCommerce Campaign (PPC): Toys ‘R’ Us
- Best Consumer Products & Services Campaign (PPC): Rentokil-Initial/JC Ehrlich
- Best B2B Campaign (PPC): PPL
- Best Charity & Not for Profit Campaign (PPC): Agape Volunteers
“We are thrilled to win seven Drum Search awards. Two things really stand out as exciting for us. Firstly, we won awards for the work that we do for five different clients. We take pride in all of our client work and whether large or small, we want the work we manage for every single client to be of award-winning caliber,” said Marc Warren, Senior Vice President, Periscopix, a Merkle company. “Secondly, to win Performance Agency of the Year, against such incredibly strong industry competition, is an amazing acknowledgement of the hard work put in by an extremely talented group of individuals, and I’m very proud of their achievements.”
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 5,500 employees, Merkle is headquartered in Columbia, Maryland, with 24 additional offices in the US and 26 offices in Europe and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.