Top Advertising Publication Honors Global B2B Media Agency Two Years in a Row
Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company, today announced that Merkle | DWA, has again been named to Adweek's list of fastest growing agencies. Merkle | DWA is part of Merkle B2B and a leading B2B marketing and media agency. Adweek's list of Fastest Growing Agencies honors organizations large and small from all over the world whose industry presence is on the rise. This year, the agency’s 124 percent year-over-year growth ranked number three on the "20 Years Old and Above" agencies list and number 63 overall.
In September of this year, Merkle announced the formation of Merkle B2B, a collective of five world-class B2B agencies offering end-to-end customer experiences. Merkle | DWA’s unparalleled growth and global scale in the media services market is integral to Merkle B2B, which also comprises dentsu agencies gyro, B2B International, and Digital Pi, along with Merkle’s award-winning B2B capabilities in data-driven marketing. Merkle B2B positions itself as an indispensable growth partner to global enterprises such as Cisco, Intel, and Hiscox.
"Our team is foundational in the growth engine behind many of Merkle B2B’s largest global accounts," said Bob Ray, global CEO of Merkle | DWA. "Our focus on B2B and global service makes us unique, which is why the largest technology companies choose us as their partners. We are honored by Adweek’s distinction."
"Merkle | DWA has been a great partner of ours for the past three years. They’ve helped us innovate through a complicated and unpredictable year," said Jitka Petrickova, VP Media, Cisco. "It comes as no surprise to us that they're included among Adweek's fastest growing agencies."
This latest recognition from Adweek follows several industry accolades for Merkle B2B in 2020. Among them, B2B Marketing named Merkle | DWA the top fastest growing US B2B marcomms agency and number three international agency, while fellow Merkle B2B agency gyro ranked number two on the international list.
Merkle is a leading data-driven customer experience management company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. Merkle is a dentsu company. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.