View this webinar and you’ll gain an understanding of:
How we connect consumer identities across offline and online media and channels
How the context in which we use the associated identities can influence consumer privacy considerations
Why your chief privacy officer should be sitting at the table in your marketing organization
Marketers have an unprecedented ability to speak directly with specific consumers across addressable channels and media, enabling their messages to become more relevant and their efforts more financially efficient.
However, this level of direct contact can raise consumer privacy questions. In this webinar, we will discuss how these connections are made and how marketers should approach consumer privacy.
Data Visualization Experts: Here’s How to Make Your Life Easier
As a data visualization expert, you are expected to go above and beyond your job description to source and massage the data, even though loading and massaging data really isn’t in your job description. Here's how to make those tasks easier.