2019 Imperatives Webinar Series: Imperative Three: Integrate Your Execution Strategy
Original Presentation Date
May. 14, 2019
With a customer strategy guiding every decision and an integrated technology stack ready to fuel intelligent engagements, you’re ready to take your people-based strategy to market. But first, you must make sure the people within your organization are aligned to the strategic vision (Imperative One), and that they understand the data and technology that enable it (Imperative Two). During this webinar, Margie Chiu, Senior Vice President of Business Strategy, will show you how to bridge (rather than break) the operational silos within your organization, preserving the deep expertise within each silo while enabling greater cross-team coordination and collaboration.
How Personalized Experiences Lead to Repeat Customers
Maximizing the lifetime value of each existing customer can help retailers create incremental gains in the millions over time. To do this effectively comes down to strategy, and ultimately understanding your customers, their behaviors, and what drives them to purchase.